Empowering Growth...
Head Office: 01353 880253
Cambridge Office: 01223 628740

Sales & Marketing

Marketing Specialist

Location: Cambridge
Sector: Sales & Marketing
Job type: Permanent
Hours: 37.5 Hours per week Monday - Friday (Core Hours 9am-4pm)
Reward: £35,000 + Bonus!
Start: ASAP
Benefits: 25 days holiday + 8 bank holidays, discretionary annual bonus 10% of salary, Pension Scheme, Life Assurance, Private Health insurance

Do you have a creative mindset with strong content and copywriting skills? Are you highly confident in the use of Adobe InDesign and Photoshop? We are looking for a skilled Marketing professional to join a leading, global manufacturer based on the Science Park in Cambridge!

You will be covering a wide range of marketing duties in this role supporting the Head of Sales and Global Marketing Manager. If you have a creative flair and love creating brochures, marketing collateral, attending exhibitions and writing content then this position could be perfect for you! Ideally you will come with experience of assisting with the marketing of new products and have a drive for bringing new ideas to the table and turning visions into reality!

 

Duties:

  • Plan, execute and review Webinars
  • Monitor and increase leads and lead quality
  • A/B test copy, visuals and other content on landing pages
  • Improve user segmentation and Marketing Automation
  • Preparation of content around new products being introduced to the market
  • Write and proofread marketing copy for both online and print campaigns
  • Gather and analyse consumer behavior data (e.g. web traffic and rankings)
  • Use of Google AdWords and Analytics
  • Run social media channels (e.g. LinkedIn) to enhance audience engagement
  • Produce creative content, including videos and blog posts
  • Deliver email campaigns for multiple channels
  • Creation of graphics using Adobe Photoshop and InDesign
  • Preparing PowerPoint presentations for use both internally and externally
  • Use of CRM (MS Dynamics) to store, retrieve and utlise data
  • Creation of new product data sheets and brochures including the design and imagery
  • Photography of new products for data sheets
  • Preparing press releases alongside identifying PR opportunities
  • Creation of case studies relative to products and markets for internal and external use
  • Help with preparing marketing plans, advertising, direct marketing and email campaigns
  • Organisation and attendance of trade shows and exhibitions
  • Liaison with external agencies to achieve maximum media coverage
  • Promoting a portfolio of products
  • Researching industry trends and make appropriate recommendations to the business

 Knowledge and Experience Required:

  • Proven experience of hands-on marketing experience in a B2B role
  • Experience of Adobe/InDesign or similar
  • Excellent understanding of B2B marketing
  • Demonstrated ability to manage, influence and transform our customer journey process and use of analytical skills
  • Proven track record in delivering marketing campaigns that drive leads and sales growth
  • An understanding of agile marketing, to identify and focus on high-value projects and then continuously and incrementally improve the results over time.
  • Excellent communication skills
  • BSc degree in Marketing or relevant field
  • Experience of demand generation, lead conversion, content creation and sales
  • Multivariate & A/B Testing

 

If you have not received a response within 3-5 working days, unfortunately your application has been unsuccessful. Busy Bee Recruitment Ltd is acting as an Employment Agency for this Permanent vacancy.

Apply now

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Head Office: 01353 880253
Cambridge Office: 01223 628740

Head Office

7B Regal Lane
Soham, Ely
Cambridgeshire
CB7 5BA

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Cambridge Innovation Park
Denny End Road, Waterbeach
CB25 9PQ
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Head Office: 
01353 880253
Cambridge Office: 
01223 628740